He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task:

  • How McKinsey recruits and molds its elite consultants;
  • How to "sell without selling";
  • How to use facts, not fear them;
  • Techniques to jump-start research and make brainstorming more productive;
  • How to build and keep a team at the top its game;
  • Powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey;
  • How to get ultimate "buy-in" to your findings;
  • Survival tips for working in high-pressure organizations.

Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, THE MCKINSEY WAY is fascinating reading that empowers every business decision maker to become a better strategic player in any organization.

'If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place.'  Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT.

'Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming.' Paul H. Zipkin, Vice-Dean, The Fuqua School of Business

More Information
ISBN 9780070534483
Author Ethan M. Rasiel
Publisher McGraw-Hill Professional
Publication date 22 Feb 1999
Format Hardback
Weight 0.478000
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You're reviewing:The McKinsey Way

The McKinsey Way

Ethan M. Rasiel
€29.99

In The McKinsey Way, former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management.

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