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He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task:
- How McKinsey recruits and molds its elite consultants;
- How to "sell without selling";
- How to use facts, not fear them;
- Techniques to jump-start research and make brainstorming more productive;
- How to build and keep a team at the top its game;
- Powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey;
- How to get ultimate "buy-in" to your findings;
- Survival tips for working in high-pressure organizations.
Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, THE MCKINSEY WAY is fascinating reading that empowers every business decision maker to become a better strategic player in any organization.
'If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place.' Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT.
'Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming.' Paul H. Zipkin, Vice-Dean, The Fuqua School of Business
| ISBN | 9780070534483 |
|---|---|
| Author | Ethan M. Rasiel |
| Publisher | McGraw-Hill Professional |
| Publication date | 22 Feb 1999 |
| Format | Hardback |
| Weight | 0.478000 |